Tuesday, June 23, 2009

Mos Def Releases New T-Shirt Album

Rapper Mos Def is putting out his latest album, The Ecstatic, as a t-shirt.

The shirt has the cover art on the front, the track list on the back and a code to download the songs on the shirt’s hang tag.

Using the album as a marketing ploy, giving people a physical purchase.

Nice work...more here.

Via @donmak




6 comments:

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Alice Thomas said...
This comment has been removed by the author.
Custom Home Detailing said...

This is a good album. Lets see what is coming out this year.

insanity workout said...

What I want to know is why you didnt think to include the other side of this issue? There are so many things that youre missing here that I dont see how you could actually form an intelligent opinion on the subject. Its like you didnt even consider that there me be another side here. Im kind of disappointed.

auto insurance companies said...

That is actually impresive marketing idea. That would be a free add for him if they wear the t-shirt. You can get the t-shirts done for next to nothing these days.