Twat adds no value, but charges for it.
Some bloke recorded all the time he spent with various brands, both through his own choice or not. i.e watching aTV show, queuing at a shop or waiting for a delayed train. Because he is spending time with the brand charged them for it based on a discount of his hourly rate.
I can't help but think he is abit of a twat and considering setting up a microbilling site so everyone who reads his posts can charge him.
See how he likes that.
Anyway hourly rates are a redundant way to account for value. what he should have done is asked for contributions from his readers of the brands for the thoughts he provoked about how they might change their business or approached based on his observations...
As one of my colleagues, Frank Durden said, the person who comes out with most credit is Julian Metcalfe. He certainly knows how to make 66 quid go a long way. . .
Tags: paul mccrudden six weeks twat giles rhys jones
Interesting post. Charging to look at or be interested in a brand. Well, at least he is doing something, unlike others that just mooch off welfare and such...
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