Technology has fundamentally changed how brands and their audiences communicate, not just online but across all channels. Consequently interactive thinking needs to be at the heart of all marketing strategy and interactive channels at the heart of all marketing delivery.
Wednesday, January 14, 2009
Awesome Mobile Augmented Reality
Ok Ford and Mini - Android augemented reality wins. Oh the advertising opportunities...
I flipped last month when I saw this. Following the Lego, mini, ford, and fanta tennis game. Here is a Santa example I did with Metaio's technology on the iPhone: http://artifactmarketing.blogspot.com/2009/01/artifact-makes-friends-with-santa.html
i agree that this technology is fantastic, and i'm really interested in the path the augmented reality apps are taking on the app store. There have been augmented reality games coming out, even a 'paintball/fps' app where you try to shoot your opponents by lining them up in the camera. there is a full list of augmented reality apps for the iphone here: http://www.mobileaugmentedreality.info/list-of-iphone-ar-apps/
4 comments:
This is absolutely awesome. As you said, talk about the possibilities!! Thanks for the heads up, catch all your posts...
I flipped last month when I saw this. Following the Lego, mini, ford, and fanta tennis game. Here is a Santa example I did with Metaio's technology on the iPhone: http://artifactmarketing.blogspot.com/2009/01/artifact-makes-friends-with-santa.html
i agree that this technology is fantastic, and i'm really interested in the path the augmented reality apps are taking on the app store. There have been augmented reality games coming out, even a 'paintball/fps' app where you try to shoot your opponents by lining them up in the camera.
there is a full list of augmented reality apps for the iphone here: http://www.mobileaugmentedreality.info/list-of-iphone-ar-apps/
Hello excellent video thanks for sharing.this information is really great.
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