Technology has fundamentally changed how brands and their audiences communicate, not just online but across all channels. Consequently interactive thinking needs to be at the heart of all marketing strategy and interactive channels at the heart of all marketing delivery.
Wednesday, January 14, 2009
What If Dove Was A Graffiti Artist...
Someone is going round the Berlin underground putting photoshop stickers on the ads to lend some reality to the campaigns by highlight the fake nature of the imagery.
Check out homeboy in the U.S. doing great work on the subways: http://www.youtube.com/watch?v=21iVQ0iXs00 and http://www.youtube.com/watch?v=BOhOYyZL01g&eurl=http://www.facebook.com/home.php?&feature=player_embedded
5 comments:
nice.
Adbusterm cortesÃa de FTW formado por Mr. Tailon, Baveux Prod., Kone y Epoxy
Brilliant.
Check out homeboy in the U.S. doing great work on the subways: http://www.youtube.com/watch?v=21iVQ0iXs00
and http://www.youtube.com/watch?v=BOhOYyZL01g&eurl=http://www.facebook.com/home.php?&feature=player_embedded
Gee whiz, ya mean some ads are really fake? Next thing you'll be telling me the Easter Bunny is fake too.
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