Technology has fundamentally changed how brands and their audiences communicate, not just online but across all channels. Consequently interactive thinking needs to be at the heart of all marketing strategy and interactive channels at the heart of all marketing delivery.
Sunday, November 12, 2006
Blog's Eye View
Vignettes from Blog's Eye View presentation given by David Armano, a Creative Director. at the Digitas office in NY in October 2006. The full presentation was just over an hour and a half including Q+A, but this will give you a flavor of how it went.